Gamification.

This mobile game was for Philips and it’s designed to make the trajectory of scans, blood work and all the nasty stuff less stressful for really sick kids.

In a way the whole trajectory was ‘gamified’ to atleast offer some solace in a situation no child should be in.

We developed avatars, elements, illustrated backgrounds and even some animations.

Every step in a hospital can be marked and avatars can be unlocked, backgrounds can be collected and badges can be earned.